Quercus is a supplier of high-quality timber products to joinery and furniture manufacturers. With no communication to their customers or digital presence, Kiss were approached to work with Quercus on their brand strategy, digital and design communications.
This is our perfect type of client as we can start at the heart of the brand strategy, then research their competitors and customers and conclude with the right identity and marketing strategy.
Once the tone of voice, personality and image styles were determined, we set to work on a two-day photo shoot on site at their warehouse and at some of their supplier premises. Quercus is proud to say they are a family-run business, so we were more than happy to take lots of photos of their fabulous team and get their happy, friendly personalities on camera.
Once the shots were selected, and the email marketing was well underway, we were able to focus on building their first website. We’re very proud to say that we’ve been involved from the outset for everything from the user experience through to writing copy and developing the site…
But it doesn’t stop there – we are continuing to produce their bi-weekly blogs and manage their email marketing, as well as looking to the future for their new marketing collateral. Stay tuned for the next Quercus update!